Archive for June, 2010
The impact of online gaming, virtual worlds, video technology and player psychology on Las Vegas casino revenues
Clear Peak Distinguished Associate, managing partner at MAPS Capital Management in San Francisco
The economic downturn taught companies across every industry many lessons. For the gaming industry, the downturn was especially difficult, yet, conditions have illuminated a path for improved profitability.
In 2008, Sherman Bradley, Online Casino Advisory’s senior gambling analyst, advanced the idea that diversification in Las Vegas is as responsible for the city’s lost revenues as the national economic conditions. By choosing gambling as just one of many income streams, casino operators lost the recession-proof quality the resorts had enjoyed.
